Without a 2020 event, organizers created a fundraising campaign to raise $1 million.
HOLLAND, Michigan — For the first time in 91 years, there was no Tulip Time Festival in Holland this spring. It was canceled due to the COVID-19 pandemic.
In June, organizers realized they would need financial help to make the 2021 festival happen. They set a goal of $1 million for a fundraising campaign.
Now, a few months into the campaign, they are within ten percent of that goal. They are looking to raise $100,000 more. That money was raised through their GoFundMe page and philanthropic donors.
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“When we canceled in mid-March, we ended with more refunds that needed to happen than what we had in our bank account, which was really a scary thought for us,” said Gwen Auwerda, executive director of Tulip Time.
They applied for federal