NEW YORK—While IAB reports “light at the end of the tunnel” for the likes of digital advertising, the outlook for traditional media does not look so rosy. Buyers expect an average estimated -8% ad spend across all media channels, with linear TV in particular down 24% in 2020. IAB projects […]

Small business owners, many of who are already on the brink of closure, are fearing the worst after an explosion of COVID cases linked to San Diego State University. © Provided by NBC San Diego Owner of restaurant featured on reality TV show ‘Restaurant Impossible’ is concerned the surge in […]

According to the BBB, scammers are using phishing emails to get college students’ personal information. GREENSBORO, N.C. — The Better Business Bureau wants college students to be on the alert for COVID-19 scams. Research shows younger people aged 20 to 30 lose money to fraud more often than older consumers. […]

Arklow RNLI is facing a ‘drastic’ crisis after normal fundraising activities had to be put on hold due to Covid-19 coupled with a busy summer of call-outs. Like other charities, the local voluntary-led life-saving service has been unable to hold its usual fundraising events since March due to Covid-19. However, […]

One study of four US cities found that overall advertising density was two- to four-times higher in low-income postal codes than in high-income ones. This is in large part because the land there is cheaper. Wealthier areas are also more likely to be deemed to have conservation or heritage value, […]